Who Checks Out Faster…Men or Women?

Image Source- GroomsAdvice

Men stare at space while women check multiple outfits. Isn’t that a sweeping statement or maybe a cliché? Men have been stereotyped and on the other hand, women are the epitome of having an insatiable desire to shop. Any man’s expressions look like waiting till eternity for her woman to finally make up her mind. The flickering of fluorescent lights in the shopping mall continues to hypnotize the man. So do men hate shopping? Contrary to popular and often cliched  opinion, many men are perfectly happy to hit the stores.

However It is the process of shopping that they hate an not per se " shopping " as an activity. The generalization that men and shops do not gel well together is a cliché. There is a subtle difference that retailers need to understand. Biologically speaking  men buy for their needs while women shop for their wants.

 Women are naturally programmed to be a gatherer whereas; men behave like a hunter since primitive times. And this 21st century is no different. So any man’s job is to target the exact thing rather than wandering aimlessly to look at various options available. Men are far more decisive when it comes to shopping. However, women shop on behalf of their kids, husband, in-laws, friends, professional associates and even for their friend’s kid, to name just a few. It is said that men head to the check out counter after choosing one out of 3 items, while women selects  one out of every 8 items  they see.

Their tendency to constantly evaluate their purchases and the impact it will have on the people they care for is visible to everyone. So it is a must for retailers to understand the gender differences  and how does this impact retail  . By doing so, retailers can overcome the hidden barriers to the sale. Diversity in the shopping behavior of both the genders need to be addressed before forming any notion about them. Nowadays, both the genders are staying single and settle down later in life. So don’t risk your sale by forming stereotypes about them.

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Retail Start Ups now to e-open for 365 days a year

Indian Finance Minister Arun Jaitley today proposed allowing small and medium shops to open all through the week on a voluntary basis as part of the simplification of rules for the sector to create more jobs, a move hailed by retail players. In his Budget 2016-17 speech, Jaitley said the government plans to circulate Model Shops and Establishments Bill which the state governments can adopt on a voluntary basis in order to boost the retail sector, which is the largest service sector employer in the country.

 "Many more jobs can be created in this sector, provided the regulations are simplified. If Shopping Malls are kept open all seven days of the week, why not the small and medium shops? These shops should be given the choice to remain open on all seven days of the week on a voluntary basis," he said. Jaitley, however, said the interest of the workers in terms of mandatory weekly holiday, a number of working hours per day have to be protected. "We propose to circulate a Model Shops and Establishments Bill which can be adopted by the state governments on a voluntary basis," he said. 

 Welcoming the announcement, Retailers Association of India CEO Kumar Rajagopalan said, "Permission for keeping stores open 365 days helps retailers increase sales, generates more employment, creates customer convenience and also increases tax collection for the government thanks to increased sales.

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Performance characteristics of Retail Industry with Consumer Pick Up

The Inventory and cost impact "for  retail consumer pick " Industry

 In  retail consumer site, the inventory is stored with the manufacturer or distributor  warehouses, however, the consumer orders are based on online or the phone orders. In this   case, online consumers give the order online or mobile. The "goods are picked up and are then sent to the designated pick up spots "which are then send to the consumer. This involves
1) Order by phone
2) Orders are delivered to stockists
3) merchandise are then shipped  to pick up points

 In this post, we take a look on how " inventory costs and performance" impact consumer retail pick up industry

Cost factor : Inventory
Performance: Higher  than all other options

Cost factor: Transportation
Performance: lower that other options

Cost Factor : Facilities and handling
Performance: Higher than other  options. The increase in handling site  at the pick site can be significant for online and phone orders

Cost Factor : Information:
Performance: some investment in infrastructure needed  for online and phone orders.

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Explaining the model of Supply Chain in Online Retail Industry: Infographic

explaining the  model of supply chain in online retail industry:

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